The "Why Us?" essay. Sounds simple enough; just tell them why you want to go there. Here’s a fairly typical essay prompt: "Tell us why Big Blue U is a good fit for you." Student response: "I want to go to Big Blue U because you have a great basketball team (I have been     Continue Reading...

Is it worth sweating over the college essay? Just how important is the college essay anyway? According to a survey conducted by the National Association of College Admission Counseling (NACAC) in 2006, the essay was given “considerable importance” by 28% of colleges surveyed; double the     Continue Reading...

  The college application questions have been answered, the essays written, the tests taken and you’ve even hit the "Submit" button. It’s over, right? Not yet. One of the most important parts of your application isn’t written by you – it’s the letter of     Continue Reading...

Lots of high school seniors currently find themselves sitting across from an empty computer screen wondering just how to write an application essay that is memorable. Most fail. That’s because they are writing either what they think a college admissions representative wants to read or they     Continue Reading...